In their unending attempts to circumvent smoke-free laws, the RJ Reynolds Tobacco Company has unveiled several new "smokeless" products to be test marketed in early 2009. These three new products are dissolvable in the mouth, and they come in sticks, strips and "orbs." Each carries the signature Camel brand.
RJR says they will test market these products starting in January in Columbus, Ohio, Indianapolis, and Portland, Oregon.
BACCHUS encourages campuses to work toward tobacco-free campus policies, rather than just smoke-free. Exchanging one addictive product for another is not a consistent health message. These new products clearly indicate the dedication that tobacco companies have for perpetuating tobacco addiction.
-posted by Tad Spencer
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